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Amex Business Gold vs Secured Self: Which Is Better In 2026?
July 1, 2025

Editor's Picks
- American Express® Business Gold Card: This card is ideal for businesses with high, variable spending in top categories like advertising and shipping, allowing them to maximize rewards. Terms Apply.
- The Secured Self Visa® Credit Card: This card is designed for individuals with poor or no credit history who are looking to build or rebuild their credit score.
American Express® Business Gold Card Breakdown
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Why We Like It
Here’s a breakdown of why we like the American Express® Business Gold Card (See Rates & Fees).
- It takes the guesswork out of maximizing rewards by automatically adjusting to your top spending categories.
- The card provides spending flexibility that adapts to your business needs, which is ideal for growing companies.
- It comes with valuable purchase and travel protections that offer peace of mind for business owners.
Terms Apply.
Terms apply to American Express benefits and offers. Enrollment may be required for select American Express benefits and offers. Visit americanexpress.com to learn more. Eligibility and Benefit level varies by Card. Terms, Conditions, and Limitations Apply. Please visit americanexpress.com/benefitsguide for more details. Underwritten by Amex Assurance Company.
Pros
- Offers a flexible rewards structure that automatically adapts to your business's spending patterns, so you don't have to track categories.
- Provides flexible purchasing power that adjusts with your card usage, payment history, and credit record, offering adaptability for growing businesses.
- Comes with a suite of travel and purchase protections, offering peace of mind on business-related spending.
Cons
- Carries a high annual fee.
- Requires significant spending in specific categories to justify its cost.
- Offers limited airport lounge access compared to other premium cards.
The Secured Self Visa® Credit Card Breakdown
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Why We Like It
This section breaks down the key reasons why we recommend The Secured Self Visa® Credit Card.
- It’s an excellent tool for individuals who are looking to build or rebuild their credit history.
- The application process doesn't require a hard credit inquiry, making it more accessible for those with damaged credit.
- Instead of a large upfront security deposit, you fund it over time through a linked Self Credit Builder Account.
Pros
- Your payment activity is reported to all three major credit bureaus, which is essential for building a positive credit history.
- The funds used for your security deposit are held in an FDIC-insured account.
- Responsible account management may be rewarded with an unsecured credit limit increase over time.
Cons
- Access to the card isn't immediate, as you must first open a separate credit-builder account and wait several months before becoming eligible.
- It's a straightforward credit-building tool that doesn't offer a rewards program, sign-up bonuses, or other promotional perks.
- The process for receiving a credit limit increase is opaque, and you cannot request one directly.
The Secured Self Visa® Credit Card vs American Express® Business Gold Card
Categories
When comparing these two cards, the question isn't simply which is better, Amex Business Gold or Secured Self, but rather which one aligns with your specific financial goals.
- American Express® Business Gold Card: This card is best for established businesses with variable expenses that want to earn flexible rewards on their top spending categories. It's designed for growing companies that can maximize benefits on common business purchases. Terms Apply.
- The Secured Self Visa® Credit Card: This card is designed for individuals who are looking to build or rebuild their credit history. It's an ideal tool for those with poor or limited credit who need to establish a pattern of responsible use.
Redemption
American Express® Business Gold Card: Cardholders earn points that can be redeemed for a variety of options, including travel, gift cards, and statement credits, offering flexibility for business needs. Terms Apply.
The Secured Self Visa® Credit Card: This card does not offer a traditional rewards program for redemption. Instead, its primary function is to help build credit, with the security deposit being refundable after establishing a positive payment history.
Compare Top Rated Credit Cards with Kudos
To eliminate the guesswork, you can use a tool like Kudos to compare thousands of cards based on your actual spending habits.
- Test drive credit cards: The Test Drive feature allows you to simulate how much you would earn with a specific card using your real spending data, all before you apply.
- Welcome offer guarantee: If you find a better welcome offer within three months of approval, Kudos will match it.
- Approval odds: Receive a detailed analysis of your chances of approval for different cards based on your credit report.
- $100 Kudos Kickstart+: By adding select approved cards to your Kudos Wallet, you can unlock $100 in Kickstart+ Rewards.
- Personalized recommendations: Get card suggestions based on your actual transaction history to ensure you're making the most confident decision.
Who Should Choose the American Express® Business Gold Card?
The American Express® Business Gold Card is best suited for established businesses with over $50,000 in annual spending and variable monthly expenses. It's designed for companies that can maximize the 4X Membership Rewards® points, which automatically apply to their top two spending categories each billing cycle on up to $150,000 in combined purchases annually, then 1X. Ultimately, businesses in sectors like advertising, tech, or logistics that spend heavily in the eligible bonus categories will find it easiest to earn enough rewards to offset the card's $375 annual fee (Terms apply).
Who Should Choose the The Secured Self Visa® Credit Card?
The Secured Self Visa® Credit Card is designed for individuals with poor or no credit history who are looking to build or repair their credit score. It's an ideal choice for those who may not qualify for traditional unsecured cards and prefer a structured path to obtaining credit without a typical upfront security deposit. This card best serves patient applicants who are committed to establishing a positive payment history over several months before gaining access to a credit line.
Alternatives to Consider
If our Amex Business Gold vs Secured Self comparison has left you feeling like Goldilocks—with one card being too much and the other not quite enough—there are plenty of other options to explore.
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Terms apply to American Express benefits and offers. Enrollment may be required for select American Express benefits and offers. Visit americanexpress.com to learn more. Eligibility and Benefit level varies by Card. Terms, Conditions, and Limitations Apply. Please visit americanexpress.com/benefitsguide for more details. Underwritten by Amex Assurance Company.
Tips for Application Success
Before You Apply
- Check your credit score – Understand where you stand to find cards that match your credit profile.
- Define your goal – Decide if you’re seeking rewards, building credit, or financing a large purchase.
- Review application rules – Some cards have unique requirements, like existing accounts or business status.
Application Strategy
- Time your application – Align it with large purchases to help meet spending requirements.
- Check for prerequisites – Some cards, like the Self Visa, require you to open a separate account first.
- Know the issuer's rules – Be aware of policies like Amex's once-per-lifetime rule on welcome offers.
Our Methodology
We evaluate nearly 3,000 credit cards across the U.S. market — far more than the ~150 cards commonly featured on sites that focus only on products tied to affiliate commissions. Our goal is to provide a comprehensive, unbiased view of the credit card landscape so you can make confident, data-driven decisions.
Our editorial team combines deep industry experience with rigorous verification standards. While our experts surface the most relevant recommendations in our guides, you can also explore the full dataset yourself through our card explorer tool, which includes thousands of cards — more than 95% of which do not provide us with commissions.
Frequently Asked Questions
What is a secured credit card?
A secured credit card requires a cash deposit that typically becomes your credit limit. It's designed to help individuals build or rebuild their credit history with responsible use.
Can I get the American Express® Business Gold Card with bad credit?
Generally, the American Express® Business Gold Card requires a good to excellent credit score for approval. Applicants with a poor or limited credit history may have difficulty qualifying.
When should I upgrade from a secured card to a business charge card?
You should consider applying for a business charge card once you've established a solid credit history and your business has consistent revenue. This transition allows you to access better rewards and higher spending power.
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Editorial Disclosure: Opinions expressed here are those of Kudos alone, not those of any bank, credit card issuer, hotel, airline, or other entity. This content has not been reviewed, approved or otherwise endorsed by any of the entities included within the post.













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